Photo Credit: LinkedIn profile photo of Muhammad Ammar Hassan
“We want to be the number one digital platform of Pakistan. With more than 25-million plus monthly active users, Daraz wants to bring democracy of entertainment… Whole of Pakistan will be able to stream the matches on Daraz App for free and enjoy great prices on 20million-plus products. HBL PSL is the flagship brand for Pakistan cricket and we want to take it to the next level giving it nationwide availability.”
Ammar Hassan
Chief Marketing Officer
Daraz
(on acquiring HBL Pakistan Super League Streaming Rights with a 175% price increase from previous cycle for 2022 and 2023 seasons)
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