Cricket Australia: Media Relations Specialist (Deadline – Sep 20)

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Cricket Australia
Cricket Australia
Cricket Australia (CA), formerly the Australian Cricket Board (ACB), is the governing body for cricket in Australia. Established in 1905 as the Australian Board of Control for International Cricket, CA manages all national teams, including Men's, Women's, and Youth sides, as well as other national teams. It oversees the organization of Test matches, ODIs, and T20Is, and coordinates home international fixtures.

Cricket Australia  
Melbourne, Victoria, Australia
Posted: 16 September 2021
Link to Apply: https://www.linkedin.com/jobs/view/2720860878/

About the job

  • Make an impact at a leading sporting organisation
  • An extra 5 days off a year!
  • Queensland, Melbourne or Sydney location preferred but this is flexible

Cricket has been Australia’s favourite sport for over a century now.And as the central administrative body for the great game, it’s the people who work with us here at Cricket Australia who make that happen.

We’re over 100 years old now – and still not out!As we keep delivering cricket content to millions of fans around the country and globally, we’ve never been prouder of the role we play in bringing communities together.

You can play your part too.

Reporting to the Head of Media Relations, the Media Relations Specialist, Domestic and Operations will be responsible for driving the communications for domestic cricket, pathways and general touring teams.

This is a fantastic opportunity for a communications professional to join one of Australia’s favorite sports to help connect millions of cricket fans to our great game across elite sport.

Uniting and inspiring communities through Cricket is our culture, and we’ve never been prouder of the role our people play in making Cricket a sport for all Australians.

About The Role

We are looking for a driven communications professional to join our Media Relations team and our wider Marketing & Communications department.

Domestic Cricket

Your key responsibilities will include:

  • Lead all communications activity for the Marsh Sheffield Shield, Marsh One-Day Cup and the WNCL, working closely with State & Territory Associations and their teams.
  • Utilise Domestic Cricket to proactively drive cricket’s Share of Voice nationally in the build up to international cricket, while working to protect and enhance cricket’s reputation.
  • Develop innovative media management and distribution methods to effectively drive positive media coverage of domestic competitions.
  • Ensure compliance with contractual obligations including MOU and department specific contractual arrangements .

Media Relations

  • Build relationships with key media on behalf of Australian Cricket, inclusive of cricket writers, sports journalists, news editors, breakfast radio and television programs, columnists and public commentators.
  • Assist the Head of Media Relations with the preparation of responses to significant cricket issues, particularly related to the company’s reputation and brand, and respond appropriately to inquiries. This also includes providing advice across the CA business on media relations, issues management and positioning related issues for junior participation in general.

Touring Teams & National Teams

  • Where required act as media manager for tour matches, Australia A and other squads as required.
  • Where required act as media manager for national teams for select tours, in the scenario where the main media manager is unavailable.

Media Operations

  • Act as primary contact for delivering the home summer of cricket’s international media operations.
  • Manage Cricket Australia’s media accreditation program for the home summer of cricket (BBL, WBBL, Sheffield Shield WNCL, Men’s One-Day, Men’s and Women’s Internationals).
  • Ensure State and Territories are delivering against required service levels for international media operations.
  • Manage media queries on operational requirements where needed on behalf of CA.
  • Liaise as needed with Government and other stakeholders to leverage partnerships in the media centre.
  • Review best practice procedures to ensure Cricket is servicing media at the very best standard.
  • Take a lead role in media operations including – but not limited to – press accreditation approvals and distribution, seating plans at major events, press box catering, photographer bib allocation, publishing of pre-match advisories and more.

Match Officials

  • Lead communications for all match official announcements throughout the season.

Pathways

  • Act as primary media contact for CA’s Pathway program, including driving a communications strategy to solidify its role in the game.
  • Facilitate information sharing and collaboration with State & Territory Associations and their pathways programs.
  • Drive CA owned channel outputs, including social media content and working closely with Cricket.com.au to ensure a maximum share of voice.

Integrated Messaging

  • Work in association with the key internal leaders to develop and implement proactive media relations programs to appropriately position cricket within the communities it serves, in addition to ensuring consistency and clarity of external messaging across all platforms.
  • Work in association with the broader communications team, Community Cricket, Team Performance, Commercial, Marketing and Strategy, to ensure the delivery of fully integrated communication solutions.

About You

To succeed in this role, you will have:

Qualifications

  • A university degree in journalism or communications is desirable

Essential

  • Tertiary qualifications in relevant field is desirable
  • Significant demonstrated experience in sport or a PR agency delivering on large-scale promotional plans
  • Demonstrated experience in gaining positive coverage for events
  • Excellent leadership and collaboration skills
  • Strong written communication skills

Sound like you? Let’s do this!

The work we do across Australian Cricket stretches across the sporting and entertainment industries – which means there are all kinds of opportunities for bright-minded, passionate and friendly people.

Cricket’s a sport for all Australians and our workplace reflects that. Your age, culture, gender, sexual orientation, disability or religion won’t impact whether or not you’re part of the team. It’s your drive to do great work that’ll help you shine. Aboriginal & Torres Strait Islander people are encouraged to apply.

At Cricket Australia we are committed to providing a safe environment for everyone involved in our sport including children.

Perks!

We work flexibly and offer extensive employee benefits including a range of discounts from fashion and travel to groceries and electronics! Salary packaging options and discounts with our corporate partners. We also have an extra 5 days off a year!

If you want to learn more about how we play then apply now – we are looking forward to meeting you!

Please submit your resume & cover letter outlining your experience meeting the key criteria by 5pm on Monday 20 September 2021.

Name of Author: Cricket Australia

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