Metro Bank extends partnership with ECB to become Official Title Partner for One Day Cricket

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ECB
ECB
The England and Wales Cricket Board (ECB) is the national governing body for cricket in England and Wales, formed on January 1, 1997. It combines roles from the Test and County Cricket Board, National Cricket Association, and Cricket Council, and integrated the Women's Cricket Association in 1998. Based at Lord's Cricket Ground, the ECB oversees all levels of cricket, including national teams for men, women, and various disability categories.

Photo Credit: ECB

As well as being the Champion of Women’s and Girls’ Cricket, Metro Bank has also put its backing behind international and domestic 50-over cricket.

Following the recent announcement that Metro Bank will become the first ever Champion of Women’s and Girls’ Cricket, the England & Wales Cricket Board (ECB) today announces that Metro Bank will also become Official Title Partner for One Day Cricket.

This opportunity will see the Bank become title partner of the Metro Bank One Day Internationals, for both women and men, starting in September 2023. The Bank will also be the title partner for the Women’s and Men’s domestic One Day competitions – The Rachael Heyhoe Flint Trophy presented by Metro Bank, and the Metro Bank One Day Cup.

Danielle Lee, Director of Brand and Marketing at Metro Bank, said: “We are excited by this extension to our partnership with the ECB, as it provides us with an enhanced platform to drive our agenda as the Champion of Women’s & Girls’ cricket. We are committed to breaking down boundaries and creating supportive and inclusive spaces to enable more women and girls to thrive within their local communities. This additional partnership will allow us to make a bigger impact, more quickly.”

England Women captain Heather Knight said: “Metro Bank has already shown its commitment to growing the game as our first Champion of Women’s and Girls’ Cricket, and it’s great to see them deepening the partnership. With their support we want to inspire more fans to watch and more kids to pick up a bat and ball and get involved in the game themselves.”

England Men white ball captain Jos Buttler said: “It’s great that Metro Bank is extending its partnership with English cricket. With the ICC World Cup just a few months away, there’s no better time to be coming on board, and I can’t wait to step up our 50-over preparations with the series against New Zealand and Ireland in September.”

Name of Author: ECB

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