Photo Credit: Melbourne Renegades
The Melbourne Renegades are thrilled to welcome YETI as the club’s official cooler and drinkware partner.
Established in 2006, YETI is an established brand renowned for its hard-wearing drinkware and cooler products.
They’ve built an international following, boasting legendary ambassadors from the competitive and recreational outdoor communities.
The partnership marks YETI’s first foray into cricket and the thrilling world of the Big Bash League , showcasing their commitment to diverse sports engagement.
Notably, YETI has already made waves in the sporting realm through its affiliation with the NRL’s North Queensland Cowboys.
YETI’s brand will be showcased on match days on signage at the player dugout; on player drink bottles and carriers; hi-via vests on the 12th and 13th men, hydration stations and coolers.
They’ll also feature across the club’s digital and social channels as well as community connections.
Melbourne Renegades General Manager, James Rosengarten, said:
“We are thrilled to welcome YETI to the Renegades family,
“Their reputation and product line is top tier and aligns with our commitment to excellence on and off the cricket field.”
YETI Australia and New Zealand Country Manager, Luke Merritt, said:
“YETI Australia is excited and proud to be supporting the Melbourne Renegades,”
“With our hot Australian summer bearing down on us we know that our products will help the team perform at their best no matter where they play or train.
“The durability and high performance of YETI products will deliver time and time again, and were stoked to be supporting a team with aligned values.”
Name of Author: Melbourne Renegades
Melbourne Renegades are an Australian professional men’s Twenty20 franchise cricket club based in Melbourne, Australia. They compete in the Australian Twenty20 cricket competition, the Big Bash League.