Friday, August 30, 2024

KOJO announces key partnerships with Sky Stadium, MLC, and others

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Leading sports entertainment company KOJO has established partnerships with Sky Stadium Wellington, Major League Cricket (MLC), Melbourne Stars, Rugby SVNS, and New Zealand Rugby (NZR).

Through a three-year partnership with Sky Stadium Wellington, KOJO will use its marketing and production expertise to enhance the fan experience and produce engaging content.

KOJO recently managed a comprehensive marketing, PR, and content campaign for MLC, along with the sports presentation for the 2024 tournament at Grand Prairie Stadium in Texas and Church Street Park in North Carolina.

As the Big Bash League enters the 2024/25 season, KOJO has been selected as the delivery partner for sports presentation and fan engagement initiatives at both the MCG and City Power Centre for the Melbourne Stars.

In partnership with World Rugby, KOJO developed customized sports presentation packages for the 2024 HSBC SVNS Series. The series took place in cities including Perth, Los Angeles, Singapore, and Madrid, with KOJO enhancing the fan experience through location-specific content.

KOJO also continued its collaboration with New Zealand Rugby (NZR), delivering sports presentation, content, and entertainment for the 2024 Black Ferns Pacific Series and the O’Reilly Cup, further solidifying the bond between the NZR brand and its dedicated fanbase.

KOJO’s Acting GM of Sport, Aiden Blizzard, shared his pride in these new partnerships, stating,“Our team’s dedication to creating unforgettable fan experiences and innovative sports presentation continues to drive our growth globally.”

KOJO New Zealand business director of sport Tara Hakiwai added: “We are excited to continue pushing the boundaries of sports presentation and deepen our connection with Kiwi audiences through these partnerships.”

These new client acquisitions and successful project completions represent a key milestone in KOJO’s global expansion, solidifying its standing as a leader in the sports and entertainment industry.

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