the business of cricket

Zee Zaidi

Unleashing Cricket’s Digital Potential | Finn Bradshaw, ICC’s Head of Digital | cricexec podcast ep 7

Finn Bradshaw, the ICC’s Head of Digital, has one of the most high impact jobs in all of cricket.  He oversees the ICC’s massive social channels, website and digital platforms, and reports directly to the ICC’s CEO. So he’s perfectly...

Liam Plunkett Cricket launches with new model for developing talent in USA

https://youtu.be/bOU4BKrZl4o Three years after moving to the US, cricket star and World Cup-winning former England International Liam Plunkett has launched his Liam Plunkett Cricket (LPC) platform. The official kickoff was held last Friday, September 6 at a packed event in...

Most Exciting Company in Cricket? | Rahul Srinivasan, CEO Boundaries North | cricexec podcast ep 6

  Boundaries North is one of the most innovative and exciting organizations in the cricket world today. It’s a private company that formed a partnership with Cricket Canada in 2023 to monetize their full set of commercial rights – sponsorship,...

President Lisa Sthalekar: a true champion

https://youtu.be/rn-2q0D1A_M "We're really lucky to have her as our President," - Tom Moffat (WCA CEO) Lisa Sthalekar is a top cricket executive and former Australian Women’s International. She represented Australia for over 11 years, announcing her retirement a day after winning...

MLC Season 2 drove 1,000% turnover increase for Stake, world’s largest online gaming site

Subheading: 5,000% increase in Number of Bets  This is the second of a three-part series on groundbreaking partnerships secured for Major League Cricket's 2024 season. In the first part we explored the deal with Lexus.  Gaming sponsors have become mainstream throughout...

Major League Cricket broke new sponsorship ground in Season 2

Lexus as a flagship auto sponsor attracts others Franchise cricket leagues, especially emerging ones, have two primary income sources: broadcast rights and sponsorships. Broadcast rights cover a finite number of territories, with a finite number of bidders in each territory. The...

Dario Barthley shares vision for tournament, CEO MAX60 | cricexec podcast ep 5

https://youtu.be/4NkMJVQXk_g The MAX60 T10 tournament launched on Sunday, August 18 in the Cayman Islands featuring stars such as David Warner, Chris Lynn, and Thisara Perera. It’s the brainchild of Dario Barthley, cricket administrator and promoter in the West Indies, and...

Tim Wigmore, Cricket Journalist and best-selling Author | cricexec podcast ep 4

https://youtu.be/laSrKoiPp6A Tim Wigmore, Deputy Cricket Correspondent for the Daily Telegraph, is a highly celebrated English journalist and author.  He has co-authored several best-selling cricket books, including Cricket 2.0, which was Wisden's book of the year in 2020. Tim joined us on our...

GT20’s CEO Joy Bhattacharjya: “The time is right”

Photo Credit: LinkedIn Profile Photo of Joy Bhattacharjya The fourth edition of Canada’s Global T20 tournament started on July 25th with six teams packing 21 group stage matches into under two weeks.   The first two tournaments took place in 2018 and...

Willow TV’s groundbreaking local broadcast partnerships – a highlight of MLC Season 2

Growing a professional sport in the US is a massive undertaking: a multi-decade, multi-front effort.  Among many other tactics, it requires exposing the sport to potential new fans, and having a product compelling enough to convert them into regular ones.  Season...

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MCC: Retail Supervisor

Marylebone Cricket Club London Area, United Kingdom Posted: 25 January 2025 Link to Apply: https://www.linkedin.com/jobs/view/4134235943/ About the job Retail Supervisor Department: Retail Reporting to: Retail...
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