Brian Lara to assist Cricket West Indies as Performance Mentor

Must Read

Cricket West Indies
Cricket West Indies
Cricket West Indies (CWI) governs cricket across the West Indies, a confederation of Caribbean countries. Originally established as the West Indies Cricket Board of Control in the 1920s, it became the West Indies Cricket Board (WICB) in 1996 and was rebranded as Cricket West Indies in May 2017 as part of a restructuring effort.

Photo Credit: Cricket West Indies

Cricket West Indies (CWI) today announced that former West Indies Captain and batting legend, Brian Lara, has agreed to assist CWI as a Performance Mentor – working across all international Teams and with input into the West Indies Academy.

Lara’s new role will be to support the various Head Coaches in providing players with tactical advice and improving their game sense, as well as working closely with the Director of Cricket on ICC World Cup Tournament strategic planning.

Jimmy Adams, CWI Director of Cricket said,

“I am really looking forward to Brian making a significant contribution to our cricket system by providing invaluable guidance and advice to our players and coaches. We are confident that Brian will help to improve our high-performance mindset and strategic culture that will bring us more success on the field across all formats. Everyone is excited to have Brian involved in supporting our players.”

Brian Lara said,

“Having spent time with the players and coaches in Australia and in discussions with CWI, I really believe that I can help the players with their mental approach to the game and with their tactics to be more successful. I’m looking forward to joining the group in Zimbabwe and the opportunity to work with other West Indies teams later in the year.”

Brian Lara, former International, Cricket West Indies on January 27, 2023

Photo Credit: Twitter Profile Photo of @BrianLara

Lara’s first assignment will be with the West Indies Test squad. He has joined the Test squad in Zimbabwe where he will assist in the team’s preparations ahead of the first Test Match in Bulawayo on 4 February 2023.

Name of Author: Cricket West Indies

become a cricexec insider!

Join for free and get:

  • Get the free cricexec “daily briefing” newsletter:
    A 5x-week convenient summary of top industry news
    Also get invitations to exclusive events
  • Exclusive industry reports
  • Invitations to industry events
  • Early access to industry job postings
  • Many other benefits!

Latest News

CSK: FedEx powers Super Kings journey as principal sponsor in a multi-year agreement

Photo Credit: FedEx Federal Express Corporation (“FedEx”), the world’s largest express transportation company, announced today its global sponsorship in cricket...

More Articles Like This

Cricexec Newsletter