Photo Credit: Central Gauteng Lions Cricket
Ellies Electronics (Pty) Ltd has signed a 5 year partnership with the Central Gauteng Lions (CGL), that’ll see, amongst other elements, the exclusive provision of lighting and electrical equipment, a significant investment into the stadium’s famous Open East stand as well as into the Lions Cricket development system.
The CGL and Ellies partnership is an exciting one and a relationship that both brands are looking forward to grow over the years ahead. Ellies is now part of the pride and the extended Lions Cricket family that certainly is the Pride of Jozi.
CGL CEO Jono Leaf-Wright elaborates on the exciting partnership that’s set to commence immediately;
“A warm welcome to our Pride, Ellies! We’re thrilled for the journey ahead not only because of the cricketing pipeline interest and investment promised, but also of the enhanced fan offering on the Open East Stand at our iconic Imperial Wanderers Stadium on match day. Ellies bring with them a highly experienced and excited team that will absolutely make the Central Gauteng Lions a more formidable outfit both on and off the field.”
Johan Klein, Chief Commercial Officer of Ellies;
“We are thrilled to be on board with the Lions family and I honestly believe that this is just the beginning. As exclusive provider of all lighting and electrical equipment to the ever-impressive Imperial Wanderers, we are proud of our partnership and look forward to the journey ahead… together.” The partnership will also see Ellies contribute significantly to the CGL talent acceleration programs and its pipeline across all ages, men and women’s teams.
Lions Cricket aims to foster a deep passion for cricket by advancing the sport through high-quality teams, nurturing club and school cricket, and providing a premier stadium experience. The organization also seeks to use cricket to drive inclusive and sustainable economic, social, and environmental change.
