Cricket Australia: Customer Marketing Coordinator (Deadline – Sep 15)

CUSTOMER MARKETING COORDINATOR – BIG BASH LEAGUES

Working for Cricket Australia means that you become a part of Australia’s proud history and help us look toward the future. We are seeking to drive bold, transformative change in digital experiences, junior participation, culturally diverse inclusion, gender equality and sustainability, whilst also reimagining the W/BBL, building player connection through storytelling and playing our part in developing the game globally.

Our purpose is clear; to unite and inspire everyone to love and play cricket. Cricket is so much more than just a game; it brings people together and binds us all through our shared experiences.

This is your opportunity to join a purpose led organisation that truly makes a difference to Australians.

About The Role

A champion for the Big Bash league and Clubs, the Customer Marketing Coordinator – Big Bash Leagues will support the successful implementation of digital customer campaigns with specific focus on email, display and social marketing. Specifically, the focus is on driving ticket sales for Big Bash games by retaining, growing and targeting our audiences across Big Bash Leagues.

This is an exciting time for us, as we seek a Customer Marketing Coordinator – Big Bash Leagues within our Digital, Marketing and Communications department. We’re looking for someone to deliver smart, integrated campaigns. It’s a critical role coordinating and delivering for our customer, the Big Bash League and our clubs.

If you consider yourself a creative and dynamic thinker that’s motivated and enthusiastic; we want to hear from you. We have big ambitions for this space, so we’re looking for drive, passion, and energy to bring our plans to life.

Reporting to the Senior Marketing Manager – Big Bash Leagues you’ll be responsible for:

• The development of and execution of email, web & push campaigns to grow consumer revenue
• Support the League and Big Bash Clubs to build and deliver segment-led integrated digital and customer communications plans
• Build and test customer journeys and automated emails
• Update and build pages on the Big Bash website as required
• Analyse data and prepare reports to provide recommendations for future campaigns
• Advise on best practice use of channels available

Who We Are Looking For

• A minimum of 3 years’ experience in marketing and communications
• Relevant tertiary qualifications: e.g. Communications, Marketing degree
• Strong project coordination skills, which you’ll use on a daily basis
• Knowledge and understanding of social media platforms, email marketing platforms, content management and Google Analytics
• Copywriting capabilities highly desirable
• Experience in set up & deployment of EDM campaigns

WHAT’S IN IT FOR YOU?

Benefits

Our employees at Cricket are gifted an additional week of leave at the end of the season! As a CA employee, you will also have other benefits including:

• Tickets to the Cricket for you to take your friends and family and experience Australia’s favourite game!
• A flexible working environment, meaning we strike the balance of what you need and what works for the business (this isn’t limited to working remotely)
• Discounts from our partners such as ASICS and salary packaging options
• A multitude of leave types including paid parental leave and volunteer leave

OUR CULTURE

Cricket Is a Sport For All Australians And Our Workplace Reflects That. We Recognise Our Differences Are Our Strength And a Diverse And Inclusive Workforce Is Fundamental To Our Success.We Strongly Encourage Aboriginal And Torres Strait Islander People, People From Culturally And Linguistically Diverse Backgrounds, People Of Colour, Gender, LGBTIQ+ People, People With Diverse Religious Beliefs And People With a Disability To Apply. Our Culture Is Founded On Our Values

• Aspire
• Respect
• Lead together

Australian Cricket, including Cricket Australia, is committed to being a child safe organisation and requires all team members to hold a valid Working with Children Check.

If you need assistance or adjustments to fully participate in the application process, please contact careers @cricket.com.au

Please submit your application via the link by midnight Sunday 15 th September. In the meantime, follow us on our socials via Instagram @cricketaustralia, via X @cricketaus and via our website https://www.cricket.com.au/