the business of cricket

Darren Tucker and Tim Nielsen on the kit partnership between New Balance and SACA

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Photo Credit: LinkedIn profile photo of Darren Tucker and CPL

“New Balance is currently in a very exciting development stage and the relationship with cricket and the elite and pathway players gives the brand a great opportunity to build on the already exciting growth the brand is experiencing. We look forward to a mutually beneficial relationship between all parties.”
Darren Tucker
Vice President Asia Pacific
New Balance

“We look forward to working with New Balance in the coming years and thank them for their investment in our great game. The kits look and feel fantastic and the Redbacks and Scorpions both can’t wait to take the field in the new gear.”
Tim Nielsen
South Australian Cricket Association
GM Manager of High Performance

(on the kit partnership between New Balance and SACA)

Read the full article here.

Name of Author: Cricexec Staff

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