Honor, represented by Singer Sri Lanka, announced its role as the official Lead Arm Sponsor for the Sri Lanka men’s cricket team during their tour of England.
Since entering the Sri Lankan market in April 2023, Honor, a global smartphone provider, has become a consistent partner of Sri Lanka Cricket, sponsoring both the men’s and women’s national teams.
The brand has actively supported the nation’s cricketing efforts, sponsoring key matches against India, Pakistan, Afghanistan, Ireland, and Zimbabwe in recent months, and continues its commitment with the England tour sponsorship.
“We are thrilled to be named the Lead Arm Sponsor for Sri Lanka Cricket as the team embarks on their tour of England this year,” said Singer Sri Lanka PLC Group CEO Mahesh Wijewardene. “Singer has a longstanding history with Sri Lanka Cricket and this partnership upholds this proud tradition. We firmly believe in the power of sports to inspire and unite. This collaboration represents our commitment to supporting and advancing our nation on the global stage. We wish the team every success in their upcoming tour.”
Singer Sri Lanka’s Marketing Director Janmesh Antony said: “We are incredibly proud to see Honor take on the role of Lead Arm Sponsor for Sri Lanka Cricket during this tour of England. As a brand that resonates with the aspirations and spirit of the Sri Lankan people, this partnership reflects our unwavering commitment to the growth and success of Sri Lanka Cricket.”
As the Lankan Lions face the Englishmen, Honor’s sponsorship celebrates their successes and provides steadfast support, reflecting a shared commitment to excellence with Singer.
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Name of Author: Cricexec Staff
