Photo Credit: Islamabad United
Islamabad United has launched its Membership Drive Campaign today. The purpose of this Drive is to establish a cherished bond between the franchise and its fandom. This will allow the Islamabad United fans to get their very own Membership card, thus making them a part of team’s journey.
Bridging the barriers between fans & players, this membership drive brings you opportunity to meet your heroes, get your hands on the most sought-after merchandise, and get close to the action during the upcoming season of HBL PSL.
It’s the United way to promote a healthy environment & build a community by rewarding its loyal fanbase. The fans are what makes the franchise special and Islamabad United becomes the first franchise to introduce a membership program to elevate this connection between the team and its supporters.
Islamabad United is the most successful team of the Pakistan Super League (PSL); winner of the first and third seasons of the HBL PSL. The franchise believes in bringing change to Pakistani sports with the introduction of international standards of practice and a commitment to continuous progress.
AAN – Leonine Sports is the proud owner of Islamabad United, the FIRST CHAMPIONS and the most successful team in the Pakistan Super League. AAN-Leonine Sports is focused on enabling sports and creating franchises with a mission to provide: 1) A truly global experience on sports entertainment; 2) A fan base which is loyal, aware and supportive of the sport and the franchise; 3) An aspirational beacon for up and coming players to strive for excellence in cricket for Pakistan in particular and for the world at large; 4) An eco-system for the promotion of sports through close partnerships with the respective sports boards; 5) A truly professionally-run organization with exceptional standards of corporate governance and international best practices; 6) Promotion of Pakistan through sports and involvement of internationally known figures into Pakistan; 7) A responsible member on CSR.
The company focuses on the above mission statement by implementing a strategy built around the principle of 4 Es – Excellence, Empowerment, Education and Environment.