The Indian Street Premier League (ISPL), India’s first tennis-ball T10 cricket tournament played inside a stadium, has secured a significant sponsorship agreement with global energy drinks brand Predator Energy, a division of Monster BevCorp.
Under this deal, Predator Energy has become the league’s official energy drink partner.
The three-year sponsorship is valued at INR 9.93 crore, including INR 3 crore for the first year, with a 10% annual increase, underscoring ISPL’s growing commercial potential.
Suraj Samat, League Commissioner and Core Committee Member of ISPL, expressed excitement about the partnership, stating, “We are delighted to welcome Predator Energy to the ISPL family as our official energy drink partner. The association aligns with our mission to bring high-octane energetic action to cricket fans across the country. As ISPL provides a platform to fuel the dreams of aspiring cricketers, we look forward to inspiring players and fans alike over the next three seasons with Predator Energy!”
This announcement follows the successful ISPL Season 2 Player Auction, which saw Abhishek Dalhor become the most expensive player at INR 20.50 lakh. Additionally, 15-year-old Sharik Yasir joined Srinagar Ke Veer, owned by Bollywood star Akshay Kumar.
With teams finalized and Predator Energy onboard as a major sponsor, ISPL Season 2 is set to offer an exciting mix of cricket and entertainment from January 26 to February 15, 2025, at Thane’s Dadoji Kondadev Stadium.
Tickets for ISPL Season 2 are now available exclusively on the District by Zomato app, allowing fans to secure their seats for the high-voltage matches. Prices for general tickets range from INR 199 to INR 499, while premium tickets are priced between INR 2,000 and INR 3,500, with complimentary food and drinks. Season tickets, providing access to all matches, are available for INR 2,499 (General Ticket) and INR 15,000 (Premium Ticket).
“ISPL is India’s biggest sports & music carnival to celebrate the champion in each one of us. Season 2 promises to be bigger with thrilling action and blockbuster entertainment. With tickets now available, we invite fans from across the country to be part of this cricket festival and feel the energy live inside the stadium,” said Suraj Samat.
_______________________________________________________________________________________
Stay ahead of the latest cricket industry trends by subscribing to our free cricexec “daily briefing” newsletter.
Name of Author: Cricexec Staff