Queensland Cricket: Digital Marketing Executive – Participation (Deadline – Sep 30)

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Queensland Cricket
Queensland Cricket
Queensland Cricket, previously the Queensland Cricket Association, is the governing body for cricket in Queensland, Australia. Established in 1876, it oversees the Queensland Bulls, Queensland Fire, Allan Border Field, and Queensland Premier Cricket. Terry Svenson is the current CEO, and Kirsten Pike is the Chair of the Board of Directors.

Posted: 16 September 2024
Link to Apply: https://www.seek.com.au/job/78863035

Albion, Brisbane QLD
Marketing Communications (Marketing & Communications)
Full time
Queensland Cricket is seeking an innovative Digital Marketing Executive – Participation to drive participation, fan engagement and commercial outcomes.

About the role

As the Digital Marketing Executive – Participation, you will be responsible for coordinating and delivering a diverse range of marketing activities under the QLD Cricket and Brisbane Heat brands to promote and grow cricket.
Reporting to the Head of Digital & Marketing, in this role you will:

  • Promote participation and growth in QC competitions, programs and activities
  • Implement multi-channel communications and digital marketing campaigns to drive cricket participation, community engagement, fan engagement and attendance outcomes
  • Utilise the Brisbane Heat brand and Big Bash League competitions to engage new and existing participants
  • Support wider Queensland Cricket digital marketing initiatives including sponsorship campaigns, ticket sales, email marketing, website development and social media
  • Lead impactful communications & campaigns to drive awareness

About you
The successful applicant must have:

  • Tertiary qualifications in business, advertising, social media, marketing, journalism or a related field
  • Experience in developing and implementing successful marketing strategies and initiatives
  • Demonstrated attention to detail and strong MS Office skills
  • Experience using email marketing tools such as Insider, Mailchimp and Salesforce
  • In-depth understanding and passion for social and digital media with established platforms, including Facebook, Twitter, Snapchat, TikTok and Instagram
  • Prioritisation and the ability to work to tight deadlines under pressure
  • High level verbal and written communication skills
  • Prior experience in digital media and/or marketing
  • Current blue card for working with children issued by Blue Card Services Qld

What’s in it for you?

Build your skills in a high-growth professional environment. Work in a dynamic, flexible and progressive workplace that is committed to giving you the opportunities you deserve. Enjoy the fun of professional sport and the rewards of contributing to your community. Take advantage of the employee benefits on offer, including learning and development opportunities, flexible work arrangements, and the odd ticket to the cricket (because too much cricket is never enough).

About Queensland Cricket

Queensland Cricket is responsible for leading and administering cricket throughout Queensland. Our purpose is to promote and grow cricket ensuring all Queenslanders can play, participate, and enjoy the game. Our flagship teams include Queensland Bulls, Queensland Fire and Brisbane Heat.

Keen to join our team?

Please click ‘apply’ to submit your resume and cover letter before Friday 30th September 2024.

Queensland Cricket values diversity and is an equal opportunity employer. Your age, gender, sexual orientation, disability or religion won’t impact whether or not you’re part of the team. It’s your drive to do great work that’ll help you shine. At Queensland Cricket we are committed to providing a safe environment for everyone involved in our sport including children. We measure ourselves on our values – We Care, We Lead, We Deliver, and We Innovate.

We require all applicants to undergo background check and screening prior to or during any appointments.

Queensland Cricket acknowledges that we reside on traditional lands of the Yuggera people and the Turrbal people. We offer our respect to the Elders of these traditional lands, and through them to all Aboriginal and Torres Strait Islander peoples past, present, and emerging. Queensland Cricket encourages Aboriginal and Torres Strait Islander people to apply.

Name of Author: Queensland Cricket

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