Photo Credit: Cricket Netherlands
ODMedia announced today that the KNCB has signed up for YouTube management. The Dutch content services and processing company will handle all aspects of the digital channel, including live streaming, channel structure, promotion and SEO optimization for the major sports teams.
“We are very pleased that the KNCB has joined our customer base full of growing sports. Cricket is one of the biggest sports in the world and with our expertise we are confident that we can grow their YouTube channel quickly and help increase Dutch interest in the sport, ”said Sjef Pijnenburg, CEO of ODMedia.
Milena van Not, CEO of the KNCB: “We are enthusiastic about the new collaboration between ODMedia and the KNCB. We know this will help us to achieve a sustainable growth of cricket fans within the Netherlands while reaching a wider audience outside our country. This new partnership will also help our national teams focus more on past and future achievements and successes ”.
Today, viewers around the world can follow the teams’ live sports events on the official YouTube channel.
Founded in 2004 by Sjef Pijnenburg, ODMedia has strategic partnerships with all global OTT platforms and has offices in the UK, France, Germany, Spain, Poland, Benelux, South Africa and Scandinavia. In addition to offering the full range of technical delivery services, ODMedia acts as an aggregator for the major platforms, through digital rights management, monetization, target audience development and cross promotion. It also manages the linear and non-linear channel display for SVOD, AVOD and TVOD.
The KNCB is advised by Leslie Ong of Be-Long BV, who previously collaborated with ODMedia on other projects. In this partnership he will continue to work for the KNCB.
About ODMedia:
With headquarters in the heart of the Netherlands (Utrecht) and local representation in Barcelona, Stockholm, Cologne, London, Johannesburg and Leuven, ODMedia is a leading provider of digital media services and has strategic partnerships with all global OTT platforms. Since 2004, ODMedia has provided a one-stop solution that ensures that your content is placed in the right format, on the right platform, and at the right time on local and international platforms.
Name of Author: Cricket Netherlands
The Netherlands men’s national cricket team, known as “The Flying Dutchmen,” represents the Netherlands in international cricket and is administered by the Royal Dutch Cricket Association.
